Integrated Franchise Marketing Campaigns

Having an integrated, multi-channel approach between all franchise locations is crucial.

What are Integrated Franchise Marketing Campaigns?

Most integrated franchise marketing campaigns will be made up of multiple approaches, from organic social media and search engine optimisation (SEO), to paid ads and more. But if you have all of these strategies working independently, you may run into consistency issues. 

The overall marketing plan for a franchise should complement the seasonality of the business. Effective communication will ensure cohesion and consistency between marketing franchises. Communication will keep all parties in the loop on what campaigns are being run and what the overall goals are. 

An effective marketing campaign should be developed around the objectives of the franchise. This strategy is highly effective for all types of marketing, from small business to large franchises.

Do you need help with…

01

Ensuring cohesion and consistency between integrated franchise marketing campaigns?

02

Increasing traffic to your franchise locations?

03

Growing brand awareness among local communities?

How does Franchise Marketing Ireland do Integrated Franchise Marketing Campaigns differently?

Having an integrated, multi-channel approach between all franchise locations is crucial. If each location has independent strategies, consistency issues may arise. At Franchise Marketing Ireland, we will coordinate and implement marketing campaigns between all franchise locations.

Treating your project as a lifetime goal rather than a one-off thing ensures we develop customised and bespoke strategies to reach your customers on time. 

We keep the content fresh and relevant for many years to come, providing a constant stream of efficient marketing.

Benefits of Integrated Franchise Marketing Campaigns

L

Communicate the same message across multiple channels

L

Creates consistency and credibility for your franchise

 

L

Saves time and money

L

Reminds and updates prospective franchisees about your business

The Integrated Franchise Marketing Campaigns tasks we perform for you

The trick to mastering franchise digital marketing is to find a plan that allows for strategic, manageable expansion that can be nurtured and maintained. At Franchise Marketing Ireland, we’ll do just that.

Do your plans reflect the overall brand’s mission and messaging? Are there enough region or area-specific targeting options? We’ll create an action plan that ensures the answer is yes and that all franchise locations see the real value in Marketing. 

After developing the action plan, we’ll start to roll out with the production of content, processes, and advertising campaigns. We’ll then use Rapid Fire Testing data to optimise our campaigns to ensure the greatest opportunity for success. Finally, an easy-to-understand report will be provided monthly to show ROI and help guide future decisions.

Schedule a discovery call today!

 

Let's have a quick 30 minute chat to see if we are a right fit for each other and if Franchise Marketing Ireland can become your new marketing partner.